Paid Social Packages Australia
Social Media Advertising Packages With Clear Monthly Pricing
Know what you are paying for before the first ad runs. Paid social management starts from $1,000 a month, excluding GST and ad spend, with creative, campaign management and reporting scoped around your business.
- Ad creative made by our team
- A fixed fee for an agreed scope
- Your ad accounts stay yours
Get Free Growth Plan! See Paid Social Results
- +128% More conversions on average
- -42% Lower cost per acquisition on average
- +139% Higher conversion rate on average
Averages of the figures published on our 8 case studies that include paid social
Trusted by Businesses Ready to Grow
Explore the businesses behind our published campaign work.
View Case Studies
WHAT IS A PAID SOCIAL PACKAGE?
A Monthly Scope For Ads, Creative And Measurement
A social media advertising package is a monthly service for planning, creating and managing paid campaigns on platforms such as Facebook, Instagram, TikTok and LinkedIn. The management fee covers the agreed work. Your advertising budget is separate and paid directly to the platforms.
Uppercut Digital offers paid social packages for Australian eCommerce and lead generation businesses. Starter begins at $1,000, Growth at $2,000 and Scale at $4,000 a month, excluding GST and media. These are indicative starting fees, with the final scope and any setup or production costs confirmed in your proposal.
Looking for social media marketing packages can bring up both advertising and organic posting services. Our social media advertising service focuses on paid campaigns. Scheduled organic posts, inbox replies and community management are not included.
SMA PACKAGES AND PRICING
Compare Paid Social Packages, From $1,000 A Month
Choose the scope your account needs. Facebook and Instagram sit within one Meta advertising platform. More channels are only added when the audience, creative and budget justify them.
-
Starter
From$1,000/month, excl. GST + ad spend
One core offer on Facebook and Instagram, with a focused testing plan.
- Meta campaign strategy for one core offer
- Facebook and Instagram campaign management
- Ad copy and creative using approved brand assets
- Conversion tracking checks and agreed setup
- Audience, placement and budget optimisation
- Monthly reporting and landing page recommendations
-
Growth
From$2,000/month, excl. GST + ad spend
More products, offers or locations needing a broader creative testing programme.
- Everything in Starter, with a broader agreed scope
- More creative concepts and test variations
- Campaigns organised around products or services
- Catalogue ads or lead campaigns where appropriate
- Retargeting when audience size supports it
- Reporting on acquisition cost and lead or sales quality
-
Scale
From$4,000/month, excl. GST + ad spend
Established advertisers with a larger creative workload or more than one platform.
- Everything in Growth, with a tailored delivery plan
- Meta plus additional platforms where justified
- More creative testing across hooks and formats
- Budget allocation across agreed campaigns
- CRM or sales-data measurement scoped to your systems
- Coordinated campaign and landing page recommendations
An Example Monthly Budget
- $1,000Starter management fee
- $3,000Media paid to Meta
- $4,000Combined budget before tax
Illustrative budget only, not a minimum spend or a results forecast. The management fee excludes GST. Media taxes follow the platform invoice. Any separately quoted setup or production work is additional.
All management fees are in AUD, per month, excluding GST and ad spend. These are indicative starting prices, not fixed all-inclusive quotes. Scale can exceed $4,000. Creative quantities, platforms, setup, reporting cadence and exclusions are agreed in writing before work starts.
COMPARE THE SAME SERVICE
Paid Advertising And Organic Posting Buy Different Work
A low monthly post-management fee isn't a like-for-like comparison with paid campaign management. Check the deliverables before comparing the price.
Organic Social Management
A different service- Main objective
- Maintain an active brand presence
- Day-to-day work
- Plan, schedule and publish organic content
- Creative scope
- Posts and content calendars
- Platform ad spend
- Usually separate or not required
- How success is assessed
- Content engagement and audience development
Paid Social Advertising
What these packages cover- Main objective
- Acquire customers or qualified enquiries
- Day-to-day work
- Build, manage and optimise ad campaigns
- Creative scope
- Ads developed for a testing plan
- Platform ad spend
- Paid directly to the advertising platforms
- How success is assessed
- Acquisition cost, lead quality and sales outcomes
Organic posting, community management, influencer fees and content shoots aren't automatically included in Uppercut Digital paid social packages.
How We Choose Your Package
-
01
Review The Starting Point
We review your account, offer, creative assets and tracking, then identify what needs fixing before more budget goes in.
-
02
Agree What Success Means
For lead generation, that means qualified enquiries and sales follow-up. For eCommerce, it means acquisition cost, margin and new-customer sales.
-
03
Write The Delivery Scope
You receive the management fee, media recommendation, creative workload, approval process and any additional setup costs in writing.
-
04
Launch, Learn And Adjust
Once access, tracking and creative approvals are ready, campaigns launch. We use the results to decide what to test next and whether to expand.
WHAT YOUR MANAGEMENT FEE COVERS
What Is Included In A Paid Social Package?
The foundations stay consistent. The amount of campaign and creative work changes with your agreed package.
-
Campaigns
Strategy And Management
- Offer, audience and campaign planning
- Campaign builds on the agreed platforms
- Budget and placement management
- Ongoing optimisation and test decisions
- Ad accounts owned by your business
-
Creative
Ads Built To Test
- Concepts and advertising copy
- Design and edits within the agreed scope
- Use of your approved brand assets
- Format adaptations for selected placements
- An agreed approval and revision process
-
Measurement
Tracking And Reporting
- Conversion event and tracking checks
- Pixel and API requirements assessed
- Reporting against the agreed business goals
- Lead quality or sales feedback where available
- Next actions explained in plain English
Content shoots, paid creators, licensing, extensive video production, complex tracking integrations and full website builds are scoped separately unless expressly included. Your proposal specifies creative quantities and any one-off setup work.
Paid Social Results You Can Check
Published client results from paid social work. These are examples of previous campaigns, not promised outcomes for any package.
-
Read the Santa Studio case study
Case Study
Seasonal photo-session bookings supported by paid campaigns.
- 500%
- Return On Ad Spend
-
300%
- Increase In Booked Sessions
-
Read the No Filter Photo Booth case study
Case Study
Social advertising measured against enquiries and event bookings.
-
124%
- Increase In Service Bookings
- $23
- Cost Per Lead On Paid Social
-
-
Read the Glowie By Her case study
Case Study
A beauty retailer using social advertising to improve purchase performance.
-
88%
- Increase In Return On Ad Spend
-
56%
- Increase In Conversion Rate
-
Get Free Growth Plan! View Case Studies
WHY CHOOSE UPPERCUT
The Uppercut Difference
A clear scope is only useful if you can see what the work produces.
-
Results Over Reports
We're judged on customers and cost per acquisition, not on reach or engagement, and every result we publish is backed by real client numbers.
+128% more conversions on average, across 8 published case studies that include paid social
- Most agencies
- Reach, engagement and the platform’s own ROAS
- Uppercut Digital
- Customers and cost per acquisition, checked against GA4 and sales
-
Transparent Communication
You see every ad, the spend and the numbers, explained in plain English, including the ads that didn't work.
- Most agencies
- A monthly deck of screenshots
- Uppercut Digital
- Live reporting and full access to your own ad accounts
-
Strategy Built Around Your Goals
Platforms, creative and budgets are chosen around your customers and your margins, not around whichever format is trending.
- Most agencies
- Every new format, tried on your budget
- Uppercut Digital
- The platforms your buyers use, and a reason for each
-
No Lock-In Contracts
We earn the account every month. There's no lock-in contract, and the Meta, TikTok and LinkedIn ad accounts stay in your name.
Rated 5.0 on Google, from 120+ reviews
- Most agencies
- A six month contract and ad accounts held by the agency
- Uppercut Digital
- No lock-in contracts, and the accounts stay yours
A Google Partner, Shortlisted In 2026
Uppercut Digital is a Google Partner, a status Google gives agencies on account performance, ad spend and certified staff, and one anyone can check in Google’s own Partners directory. The paid search work below was shortlisted at the APAC and Global Search Awards.
-
2026
APAC Search Awards
Finalist
Best Use of Search - Retail / eCommerce (PPC) for CheekyGlo
-
2026
APAC Search Awards
Finalist
Best Local Campaign (PPC) for The Dental Practice
-
2026
APAC Search Awards
Finalist
Best Low Budget Campaign (PPC) for Sydney Refrigeration Services
-
2026
Global Search Awards
Finalist
Best APAC PPC Campaign for Ergobaby
-
2026
Global Search Awards
Finalist
Best Use of Search - B2B (PPC): Small for The Cafe Furniture Company
What Changes Your Paid Social Budget?
The right package leaves enough room for media and for the creative needed to learn.
-
Management Fee And Media Budget
Your fee pays for the work. Media pays for distribution. For example, a $1,000 management fee and $3,000 media budget total $4,000 before applicable taxes and any separately quoted extras. We agree a fixed fee for scope rather than automatically charging a percentage of spend.
-
Creative Workload And Platforms
A single Meta offer using existing assets needs a different scope from multiple product ranges with frequent video testing. Facebook advertising and Instagram advertising share Meta infrastructure; TikTok Ads and LinkedIn Ads require their own campaign and creative decisions.
-
When To Start Smaller
If the fee leaves too little media budget to test, simplify the plan before committing. Forecast around an achievable acquisition cost, conversion volume and margin. SEM packages may fit existing search demand, while SEO packages support organic search visibility. We can assess the mix before recommending spend.
Find The Scope Your Business Needs
Tell us your goal, current media spend and creative resources. We'll recommend a package and explain the costs.
Get Free Growth Plan!What Clients Say About Working With Us
Verbatim Google reviews from the businesses we run paid media and SEO for.
-
Online Sales More Than Doubled!
I was initially recommended Uppercut Digital Agency by a company in Sydney that I very much trust and I was not disappointed from the start. My company is in Perth and Jeremy has helped me to increase our online sales by more than double within a 3-month period.
-
Amazing Results & Transparent Process!
Genuinely couldn’t speak highly enough of these guys. They offer an all in one SEO & Digital Marketing solution for my business and I have seen some really amazing results in terms of growth & revenue.
-
Strategies Built For Our Industry!
The team at Uppercut Digital are absolute legends. Unlike some other marketing agencies, they invest a lot of time to structure custom strategies which actually work in our industry. 10/10 communication & responsiveness.
-
Better-Quality Leads & More Traffic!
Honestly had a great experience working with this team. … They helped improve our online presence pretty quickly, and we started seeing more traffic and better-quality leads within a short time.
-
Drastically Improved Our Performance!
Highly recommend working with Uppercut Digital, they have helped us drastically improve our paid advertising and SEO within months. They are responsive, attentive, and willing to put in the work to get results!
-
Spend Less, Get More Leads!
Jeremy and Dylan have been a massive help to my business. … They’re exceptionally knowledgeable, focusing on the fundamentals of setting up effective campaigns and then optimising them (allowing you to spend less, but receive more leads).
-
An Absolute Pleasure To Work With!
The guys at Uppercut Digital have been an absolute pleasure to work with! For both Meta Ads and SEO management, they have improved our lead acquisition tremendously. They are also a very professional, reliable and trustworthy team.
-
Responsive, Professional & Clear!
We’ve had a great experience working with Uppercut Digital. The team is responsive, professional, and always willing to explain their strategy and answer any questions. They’ve helped us with our website, Google Ads, and SEO, and communication has been excellent throughout.
-
A Game-Changer Six Months In!
6 months in with Uppercut Digital has been a game-changer. These legends bring fire to every campaign, always a step ahead and pushing the limits. If you want results and a team that gets it, these are your people.
-
Above And Beyond On Everything!
Have worked with Dylan and the guys from Uppercut for 5 months now with my business. They have gone above and beyond on everything we have requested and have been outstanding with communication and resolving any issues we have had along the way.
-
They Think Like Business Owners!
Uppercut Digital is a highly driven and enthusiastic team. Each member brings a different focus to the table, which really widens their scope and expertise. As business owners themselves, they understand and appreciate the importance of driving results for their clients.
-
Our Highest Ranking Yet!
Shoutout to Uppercut Digital! We hit our highest ranking yet, and it’s all thanks to the incredible work of our digital marketing team, Jeremy and Dylan! From day one, they’ve brought smart strategies, creative ideas, and a serious commitment to helping our business grow.
-
Scaling Our Brand To The Next Level!
Uppercut Digital has been optimising our Facebook, Google & SEO ads which has helped generate consistent revenue to our business. … Their consistent work has been crucial in scaling our brand to the next level.
-
Excellent Results On Ads & SEO!
We’ve been working with Uppercut Digital over the past few months on both Google Ads and SEO, and the results have been excellent. … The ads have already generated strong leads, and overall, we’re very happy with the results. Highly recommend.
-
Transparent & Results Orientated!
I’ve been working with Justin for the last couple of months and he has gone above and beyond to answer any questions that I had and to make sure all my ads were running optimally. He has been transparent and results orientated! Thanks so much for everything!
-
Wish We’d Found Them Sooner!
Great experience, highly recommend their services. Their communication, attention to detail, prompt responses to all our questions/queries was top level. Dylan is a true professional, wished we had found Uppercut earlier.
-
Honest With Our Budget!
Loved working with Uppercut especially Ryan and Justin. They were very honest, if something wasn’t working they would adjust our fees or ad spend. They didn’t waste our money. They were always available to chat about concerns.
-
Best Agency in Sydney!
Best ads/SEO agency in Sydney! We’ve tried over 5+ digital advertising agencies and Uppercut has by far been the best from a results and professionalism standpoint. They are very on top of their accounts and actually care about their clients as though it were their own businesses.
-
More Customers From SEO & Ads!
Uppercut Digital did an amazing job boosting our pawn shop’s online presence. Our Google rankings improved, and we’re getting more customers thanks to their SEO and ads. Highly recommend them for anyone looking to grow their business online!
Paid Social Packages Across Australia
Based in Sydney and working Australia-wide, we manage paid social campaigns for local services and national eCommerce brands. Your audience, sales process and creative workload determine the package, rather than your postcode.
- Darwin, NT
- Perth, WA
- Adelaide, SA
- Melbourne, VIC
- Hobart, TAS
- Canberra, ACT
- Sydney, NSW
- Newcastle, NSW
- Gold Coast, QLD
- Brisbane, QLD
- Sunshine Coast, QLD
Paid Social Package Questions, Answered
Management fees, media budgets and what your scope includes.
How much do social media advertising packages cost?
Uppercut Digital paid social packages start from $1,000 a month for Starter, $2,000 for Growth and $4,000 for Scale. Prices are in AUD and exclude GST and advertising spend. These are indicative starting management fees. Your final fee depends on the agreed platforms, creative workload, campaign complexity and setup requirements.
Is ad spend included in the package price?
No. The monthly package price covers management and the agreed delivery scope. Advertising spend is paid directly to Meta, TikTok, LinkedIn or the other platforms you use. Any one-off setup, creator fees or additional production costs are itemised separately in your proposal.
What is the difference between Starter, Growth and Scale?
Starter focuses on one core offer across Facebook and Instagram. Growth supports a broader mix of products, offers or locations and more creative testing. Scale is for greater campaign complexity, creative workload or additional platforms. Each package is tailored, with the deliverables confirmed before work begins.
Do Facebook and Instagram need separate packages?
Usually not. Facebook and Instagram advertising can be managed together through Meta Ads Manager under one agreed scope. Separate brands, ad accounts, markets or complex product ranges can increase the work and therefore the management fee.
Does the package include ad creative and video production?
Yes, within the agreed scope. Ad copy and creative are included using approved brand assets and the formats your campaign needs. The proposal confirms concepts, quantities, editing, revisions and approvals. Content shoots, paid creators, usage rights and extensive video production are separately scoped unless expressly included.
Are organic posts and community management included?
No. These are paid social advertising packages. Organic posting calendars, comment and inbox management, and follower-growth services are different scopes. We can work alongside your internal content team or existing organic social provider.
How much advertising budget should I allow?
There is no single media budget that fits every business. We estimate it from your expected acquisition cost, margin, conversion rate and the volume needed to evaluate a campaign. The $3,000 media budget in Uppercut Digital’s package example is illustrative, not a minimum or a recommendation for every account.
Is there a setup fee or a lock-in contract?
There's no lock-in contract, and any one-off setup or remediation work is quoted before it starts. Uppercut Digital publishes no universal setup fee because account and tracking requirements differ, and the scope and notice terms are confirmed in your agreement. Your business retains ownership of its ad accounts.
How soon will we know whether paid social is working?
Campaigns can generate data after launch, but a reliable evaluation depends on conversion volume and the buying cycle. We agree a review period and business measures before launch. Lead generation needs feedback on lead quality and sales; eCommerce needs margin and customer data alongside platform reporting. Results are not guaranteed.
Can my paid social package change as the business grows?
Yes. The scope can change when your creative workload, campaigns, markets or platforms change. We agree the revised fee before expanding the work. A larger media budget alone doesn't automatically trigger a percentage-based management charge.
Get A Tailored Paid Social Quote
Tell us what you sell, your current ad spend and whether you have existing creative. We'll confirm the recommended management scope, media budget and any additional costs.
Let’s knock out the competition..
